Relatability A/B Test: The Power of Being Understood
Here we are with another experiment and another lesson for anyone who wants to improve their website’s conversion rate. This…
PostHog vs Hyros: The Better Fit for Your Business?
In the world of data-driven growth, two tools often enter the conversation when teams are trying to track, attribute, and…
Combined Form A/B Test: Can Fewer Steps Boost Conversion?
This test is one of those classic conversion rate optimization moves that’ll make you wish you had a CRO expert…
How to Reduce Your PostHog Costs
If you’re using PostHog as your analytics and experimentation platform, you might have chosen it because it’s generous with its…
Free Trial vs No Trial: What Really Drives Retention?
We want to test whether the current pricing for our client’s community membership is well-aligned with their audience’s budget, and…
Testimonial Placement A/B Test: Is First Impression Everything?
In reviewing one of our client’s websites, we came across a ‘thank you’ page that appears after a user registers…