PostHog Introduces SQL Variable Management
One small PostHog updates just removed a bunch of friction from my workflow: SQL variables are now actually manageable at…
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How to Send PostHog Conversion Events to Meta Ads
If you’ve been using PostHog, you might have been wondering if there’s any way that you can send the conversion…
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Combine events in PostHog Trends
When I’m building a Trends insight in PostHog, I often run into the same problem: one product outcome shows up…
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PostHog vs Twilio Segment: Product Analytics or CDP?
On the surface, PostHog and Twilio Segment look like competitors. They both deal with events, customer data, and integrations. In…
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How to Save IP Address to Person Properties in PostHog
Goal Problem: IP is only available on event properties (e.g. $ip on $pageview), but you need it on the person…
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Hiring a Hyros Expert: A List & Guide
What does a Hyros expert actually do? A good Hyros expert is not “just” a tech installer. They usually do…
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Hiring a PostHog Expert: A No-Nonsense Guide
What does a PostHog expert actually do? Many people who advertise themselves as “PostHog experts” are developers who can wire…
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How to Build Consistent UTMs for Reliable Marketing Attribution
Marketing without measurement is like sailing without a compass; you might be moving, but you’ll have no idea whether you’re…
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How to Convert Currencies in PostHog and Track Revenue
If you sell globally in different currencies, you’ve probably run into this: your insights and experiment goals show revenue scattered…
