PostHog & Pinterest Ads Integration: Conversion Event Tracking
If you are already using PostHog to track your funnel, you probably have the conversion events Pinterest needs: product views,…
Guides and How-tos
Guides and How-tos is our library of practical CRO and tracking tutorials. These articles help founders, marketers, and product teams fix data issues and improve funnel performance. Each guide gives clear steps, required settings, and the logic behind every action.
You’ll find instructions for tools like PostHog, ClickFunnels, WordPress, and Shopify. The goal is simple: install accurate tracking, clean your data, and run better experiments. Everything here comes from real client work, not generic advice.
If you want dependable guidance without fluff, start here. Browse the guides to improve your tracking, debug your funnel, and create tests that increase profit.
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The Complete Hyros Tracking Maintenance Checklist
This handbook was originally created as a private operating reference for our clients after completing their Hyros implementation. We decided…
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What URL Parameters Should You Set for Your Ads?
If you run paid ads across multiple platforms, URL parameters are not optional. They are how tools like PostHog, GA4,…
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How I Finally Started Using PostHog Session Replay the Right Way
For a while, I had PostHog’s Session Replay turned on and felt like I was doing the right thing; recording…
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PostHog & TikTok Ads Integration: Conversion Event Tracking
This guide focuses on integrating PostHog with TikTok Ads so you can send conversion events from PostHog directly into TikTok’s…
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PostHog & Reddit Ads Integration: Conversion Event Tracking
If you are running Reddit Ads, browser-only tracking is usually not enough. Ad blockers, privacy controls, cookie restrictions, checkout flows,…
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PostHog & Google Ads Integration: Conversion Event Tracking
I recently published a post titled ‘How to Send PostHog Conversion Events to Meta Ads’. Today, I want to explain…
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PostHog & Meta Ads Integration: Conversion Event Tracking
This guide explains how to send conversion events such as CompleteRegistration, Lead, AddToCart, InitiateCheckout, and Purchase to Meta, along with all available customer context and event metadata, including email address, first and last name, phone number, address information, order value, currency, and other matching parameters that help improve attribution and event match quality.
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How to Save IP Address to Person Properties in PostHog
Goal Problem: IP is only available on event properties (e.g. $ip on $pageview), but you need it on the person…
