Best Ways to Install PostHog on Shopify in 2025

Shopify PostHog Integration

If you run a Shopify store and want to set up PostHog, you’re probably wondering which plugins, apps, or integration options are available. At the time of writing, there aren’t too many, but here we’ll walk through the main ones so you can choose the right fit.

1. Manual Install

The first option is to install PostHog manually on your store. It’s not as complicated as it sounds, and we wrote a detailed step-by-step guide here: How we installed PostHog on Shopify and captured all events.

This method is best suited for those with a technical background. The big advantage is flexibility; you’ll have full control and can customize your tracking however you like.

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2. PixieHog App

The second option is PixieHog, a free Shopify app that makes installing PostHog as simple as a few clicks. You don’t need coding skills, and once it’s set up you can easily track events like page views, add-to-cart actions, checkout started, and checkout completed.

Shopify PostHog Integration

The app offers some settings to adjust, but if you need deeper customization you’ll likely need a Shopify developer. Still, for most store owners looking for a quick setup, PixieHog is the easiest solution.

3. Trackify App

Trackify is a paid app ($8.99/month with a 7-day free trial) that centralizes analytics by sending your Shopify events to tools like Mixpanel, PostHog, and Segment.

Shopify PostHog Integration

The main benefit is that you don’t need custom code, and you can connect multiple analytics platforms at once. It’s great if you’re already juggling several tools, but if PostHog is your only focus, PixieHog or manual setup may be simpler.

4. Third-Party Integration Platforms

Another route is to use third-party integration platforms such as Zapier, Make, or RudderStack. These tools sync your Shopify events with PostHog.

While this can be useful for very specific needs (like sending a custom event or connecting PostHog with other parts of your stack), it’s important to note that you won’t get the full PostHog experience. Features like session recordings, heatmaps, and autocapture won’t work because PostHog isn’t actually installed on your site.

Final Thoughts

That’s the current landscape of Shopify–PostHog integrations:

  • Manual install for full control.
  • PixieHog for the easiest free setup.
  • Trackify for broader analytics integrations.
  • Third-party platforms for niche cases.

Depending on your skills, budget, and goals, you can choose the method that best fits your store.

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