What URL Parameters Should You Set for Your Ads?
If you run paid ads across multiple platforms, URL parameters are not optional. They are how tools like PostHog, GA4,…
Analytics
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How to Build Consistent UTMs for Reliable Marketing Attribution
UTMs are small, but they decide whether your campaign reporting is usable. When every campaign link follows the same naming…
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How to Convert Currencies in PostHog and Track Revenue
If you sell in more than one currency, your revenue reports can get messy fast. A Shopify store might send…
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Best Ways to Install PostHog on Shopify
If you want to use PostHog on Shopify, you have a few different setup options. The right choice depends on…
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How We Installed PostHog on ClickFunnels
Installing PostHog on ClickFunnels is a small setup, but it has a large impact on how much you can trust…
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How to Set Up a PostHog Alert for Your Website
Analytics dashboards are useful, but they only help when someone checks them. PostHog alerts make your website analytics proactive. Instead…
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How to Create Your PostHog Account, Organization, and Project
In this blog we share our experience in conversion rate optimization and everything that we faced along the way. PostHog, being our main tool in CRO, has a big effect on it, thus we talk about it a lot.
